REDtone kicks off smart farming contest to help farmers boost crop growth
22 Oct 2020

KUALA LUMPUR, Oct 22 — REDtone International Bhd is organising the Digital Drives Sustainable Farming competition to promote the use of smart agriculture technology in the country.

Group chief executive officer Lau Bik Soon said the inaugural contest, which runs from tomorrow until Dec 15, 2020, and is open to smallholder farmers, would see REDtone deploying its automated fertiliser application system which could provide higher yields and better crop quality at the winning farm.

“The impact that technologies such as Internet of things (IoT) can have on farming, such as increasing production and income, minimising waste, reducing resources and operating costs, cannot be overemphasised.

“As such, it is critical to get our smallholder farmers onboard this digitalisation journey to ensure the sustainability of their smallholdings, encouraging growth and expansion, and ensuring the security of our nation’s food supply,” he said in a statement today.

 

The competition is organised in collaboration with the Malaysia Digital Economic Corporation (MDEC) and supported by the Department of Agriculture.

Since its launch in 2018, REDtone’s Smart Farming, which delivers tailored solutions on an integrated IoT platform allowing farmers to leverage sensors, smart gateways and monitoring systems, have increased yields and income for its clients growing rock melons, vegetables, chili and many other crops.