REDtone Partners With EOS Data Analytics To Offer Satellite-based Remote Sensing Solution
29 Mar 2022
Lau Bik Soon

REDtone Digital Bhd, an integrated telecommunications and digital infrastructure services provider announced a  partnership with EOS Data Analytics (EOSDA), a global provider of AI-powered satellite imagery analytics. 

The partnership’s primary goal is to modernize Malaysian agriculture and enhance the utilization of data and AI in the sector. In this regard, EOS Data Analytics sees growth opportunities in Southeast Asia. At the same time, REDtone strives to strengthen its position as a smart farming solutions provider in the country and expand market coverage in the region during the next three to five years. 

EOS Data Analytics will be REDtone’s technology partner. REDtone plans to expand the functionality of its smart farming solutions with satellite remote sensing of the EOS  Crop Monitoring platform. These enhanced solutions will accelerate REDtone’s effort in providing growers with valuable insights and make precision-driven decisions that can lead to better farm management, plant health, higher crop yield, and sustainable practices. 

REDtone also aims to provide big data analytics services to Malaysian government entities to increase the efficiency of national food production initiatives focused on ensuring food security for an ever-growing population. The country’s current population (around 33 million) is forecasted to exceed 40 million in 2050. REDtone intends to provide integrated data collection via its existing IoT-based sensors and automation solutions with EOS’s Crop Monitoring platform, giving farmers and government agencies unparalleled insight into the efficiencies of their farms and plantations. 

“The precision agriculture sector continues to evolve, and data analytics plays a critical role in its development. Satellite imagery sensing technology enables combining real-time data collection with accurate location information, leading to the efficient management and analysis of large amounts of geospatial data. Through collaboration with EOSDA, REDtone aims to continue working with government agencies, forestry,  and agriculture policy-makers within the country and beyond in Southeast Asia, and multinationals. Further collaboration with the parties aims to address the challenges faced in farm and forest asset management, monitoring habitat loss and deforestation,” says Lau Bik Soon, Group CEO of REDtone.

“As satellite imagery analytics is becoming ubiquitous in the agriculture industry, the partnership allows us to combine our products with REDtone’s telecom and IoT capabilities. Implementing our satellite technology solutions will help the REDtone meet the food security and sustainability goals of their clients from the Malaysian government sector and present massive benefits to smallholder farmers. We are also confident that REDtone’s market coverage will bring far-fetched growth opportunities for the wider Southeast Asia,”  notes Brijesh Thoppil, Director of Strategic Partnerships at EOS Data Analytics. 

“REDtone Smart Farming is a one-stop application for collecting, processing, and analyzing data. Through a user-friendly front-end dashboard, customers can access the different analytic data at the scale that suits their decision-making needs, be it a  huge remote area, sub-district, or country level,” adds Lau Bik Soon, Group CEO of  REDtone. 

REDtone and EOSDA believe that their joint work can help move Malaysian agriculture towards a more technologically integrated future and make farming appealing again to the younger generation.

Source: Business Today